Supergoop is the only prestige skincare brand completely dedicated to sun protection. Founded by Holly Thaggard in 2007, the brand aims to make wearing sunscreen fun and easy every single day. By adding UV protection to your favorite skincare and beauty essentials, Supergoop creates highly personalized formulas that work with your skin and lifestyle. Their products are clean, reef-safe, and designed to feel amazing on your skin, allowing you to live brightly while they take care of the rest. With a focus on SPF expertise, Supergoop encourages everyone to wear sunscreen daily, making UV protection a seamless part of your skincare routine. Their products are 100% clean, cruelty-free, and aimed at helping you stay protected from the sun's harmful rays.